High pressure, high stakes
The first few moments a patient is in the emergency room are the moments that can determine whether they live or die. To scale training and limit liability for doctors in training, Medstar Washington needed a new solution. Working with veteran hospital staff and Navy Seal performance experts from Arena Labs, we created a series of 360 videos that captured the first few moments of admission into an emergency room – giving doctors in training a look at how it’s done.
Our Approach
DistrictX partnered with the company to design a future-ready salesforce, implementing a new reporting structure and an optimized balance of generalists and specialists. The goal was to maximize synergies while minimizing customer impact. This collaborative effort involved several key steps:
The Challenge
Create a real-life training scenario to prepare doctors in training for the pressures and processes that come along with working in an emergency room.
The Solution
Leveraging the power of immersive 360 video, we created a series of XR experiences that gave doctors in training a front row seat to action in the ER — giving them greater context in educational materials.
Results
The experience has since become an integral part of medical training for Medstar Washington, and is used across the organization to give doctors-in-training a first.
The Results
Faster approvals
Higher Engagement
Quicker closing/deal flow
Increased revenues
Guide the Process and Solve Problems
A weekly, executive-level decision mechanism to guide the process and solve problems as they arise.
“We wouldn’t have gotten to where we are today without Finovate. The Finovate spent time with us to better understand our processes and where our bottlenecks were.”
